★ Retail & in-store promotions · Riyadh, Jeddah & the Eastern Province · Arabic & English promoters
Eventia Middle East runs promotional events and in-store campaigns that drive sales in Saudi Arabia: supermarket and hypermarket promotions, product demos and tastings, promoter teams, store and showroom openings, seasonal sales events and dealer open days. Our Riyadh team handles retailer approvals, stands and branding, trained Arabic and English promoters, stock and giveaways, and daily sales reporting.
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At a glance
If you are comparing promotion agencies in Saudi Arabia, these are the facts that usually matter first.
Promotion formats
The formats retailers and brands ask us for most.
Branded stands in supermarkets and hypermarkets with promoters, offers and samples near the shelf.
Trained demonstrators showing how a product works, or letting shoppers taste and try before they buy.
Recruited, trained and supervised staff for one store or a national roll-out, with daily reports.
Opening-day programmes with ribbon-cutting, offers, hosts, music and giveaways to bring in the first customers.
Ramadan, Eid, back to school, National Day and White Friday campaigns when shoppers are ready to spend.
Showroom events for car, equipment and electronics dealers, with product displays and sales team support.
Why Eventia
We agree the target before the first shift: units sold, trials, leads or footfall, and report against it every day.
Every promoter is trained on the product, the offer and a short script in Arabic and English before they start.
Supervisors visit stores, check stock, display and attendance, and fix issues the same day.
Stand design, printing, giveaways, staff and reporting come from one Riyadh team, with one project lead.
Our work
Recent events produced by our Riyadh team for brands and dealers.
Planning guide
6 points we agree with every client before the first store is booked.
Pick stores where your product already sells or where your target shoppers are. A smaller store with the right audience often beats a busy hypermarket.
Retailers approve space, stand designs, sampling and staff access in advance. Allow time for this before printing or recruiting.
One clear offer, such as a bundle, a gift with purchase or a discount, explained in Arabic and English, works better than several small ones.
Promoters need product facts, the offer, answers to common questions and clear rules on what they can say and give away.
A promotion fails if the shelf is empty. Agree stock levels, delivery days and who refills during the campaign.
Daily numbers for sales, samples and stock show which stores and shifts work, so you can move promoters while the campaign is still running.
Budget
Promotion budgets depend far more on choices than on a fixed rate card. These lines move the budget most:
For typical ranges, read our event cost guide for Saudi Arabia.
A short brief is enough. With these details we can return an itemised proposal within 48 hours:
How we work
Product, offer, stores, cities, dates, objective and budget.
Store plan, staffing and an itemised budget within 48 hours.
Retailer approvals, stand production, recruitment, training and stock plan.
Promoters in store, supervisor visits and a daily sales and stock report.
Results by store and day, photos, shopper feedback and recommendations.
Where we work
We run promotions in every major Saudi city, and in the UAE.
FAQs
Can't find your answer? Message our team and we'll reply within 24 hours.
Ask on WhatsAppA promotional event is a short campaign designed to move sales or trials: an in-store promotion, a product demo or tasting, a store or showroom opening, a seasonal sales event or a dealer open day. It is measured by sales, trials, leads or footfall during the promotion.
A brand activation builds an experience and awareness, often in a mall or pop-up. A promotion sits closer to the till: it happens in or near the store, uses promoters, offers and samples, and is measured by sales and stock movement. Many campaigns use both; see our brand activation page for experience-led formats.
Yes. We recruit, train and supervise Arabic and English speaking promoters, demonstrators and merchandisers, with product training, a sales script, uniforms and a supervisor who reports daily on sales, samples and stock.
Yes. We coordinate with your trade team and the retailer on space booking, stand design approval, timing and stock, and we follow each store's rules for sampling and staff access.
Our team is based in Riyadh. We run promotions in Riyadh, Jeddah, Dammam, Al Khobar and Al Jubail, and across several cities at once for national campaigns.
Footfall and spending peak around Ramadan and Eid, back to school, Founding Day, Saudi National Day, White Friday and city seasons. Weekends and evenings are busiest. Book store space and promoters early for these periods.
It depends on the number of stores, cities and days, promoters and supervisors, stand design and printing, samples and giveaways, retailer fees and reporting. We send an itemised proposal within 48 hours of your brief.
The product and offer, the retailers or stores, cities and dates, the number of promoters you have in mind, your objective (sales, trials or leads), budget range and brand guidelines.
Contact
Share your brief by WhatsApp, phone or email, or use the form at the top of this page. A planner will reply within 24 hours.
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Page last reviewed: 31 October 2026
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United Arab Emirates
Saudi Arabia
Let's begin
Tell us your date and guest count. We reply within 24 hours and send an itemised proposal within 48.
