★ Conferences, retreats & incentive trips · AlUla, Saudi Arabia
Eventia Middle East plans and runs corporate events in AlUla: conferences at Maraya, incentive trips, leadership retreats, desert gala dinners and VIP experiences. Our Saudi team handles venues, Royal Commission for AlUla approvals, flights, rooms, transfers, production and on-site management, so your guests only see the experience.
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At a glance
If you are planning a corporate event or retreat in AlUla, these are the facts that usually matter first.
What we manage
Everything a group event in a remote, protected destination needs, from one team.
Conferences, board meetings and summits at Maraya or resort venues, with staging, AV and delegate management.
Reward trips with flights, rooms, heritage tours, desert experiences and a closing dinner.
Small-group retreats that mix strategy sessions with time in the valleys and canyons.
Desert and venue gala dinners with lighting, stage, entertainment and catering brought in.
Product reveals, media trips and VIP programmes set against AlUla's landscape.
Group flights, airport transfers, accommodation, ground transport and permits.


Why Eventia
Flights, rooms, transfers, power, catering and crew are scheduled together, because in AlUla nothing can be fixed last minute.
RCU approvals for venues and outdoor sites are planned from the first week, not left to the end.
Our Riyadh team leads your event from the first call to the last transfer, with Arabic and English support.
We follow site rules, leave-no-trace practice and local guidance so your event protects the places guests come to see.
AlUla today
AlUla drew 320,000 visitors in 2025, up 15% on the year before, and is targeting 1 million visitors by 2030, according to the Royal Commission for AlUla as reported by Skift. AlUla was also named World's Leading Cultural Tourism Project 2025 at the World Travel Awards.
For companies, that means a destination guests remember, with growing hotel capacity and a purpose-built events venue.

Planning guide
6 points we agree with every client before dates are fixed.

October to March is best. Summer heat limits outdoor programmes and daytime activities.
Seats and rooms are limited. Secure them before you confirm the programme.
Venues, heritage areas and outdoor sites need Royal Commission for AlUla approval. Allow several weeks.
Staging, lighting, power and some catering may travel from Riyadh or Jeddah. Build that time and cost into the plan.
Hegra is a UNESCO World Heritage Site. Follow site rules, guided access and leave-no-trace practice.
Nights can be cold in winter. Plan heaters, blankets and lighting for outdoor dinners.
Budget
AlUla budgets depend on choices and logistics more than on a fixed rate card. These lines move the budget most:
A short brief is enough. With these details we can return an itemised proposal within 48 hours:
How we work
Goals, dates, group size and budget.
Programme, venues and an itemised budget within 48 hours.
Flights, rooms, venues and RCU approvals secured.
Crew, equipment and suppliers moved and set up on site.
Our team runs every transfer, session and evening.
Where we work
FAQs
Can't find your answer? Message our team and we'll reply within 24 hours.
Ask on WhatsAppYes. Our Saudi team plans and runs corporate events in AlUla, including conferences, incentive trips, leadership retreats, gala dinners, product launches and VIP experiences, with logistics planned from Riyadh.
Maraya, the mirrored venue in the Ashar Valley, is purpose-built for concerts, conferences and gala events. Resorts, desert camps, the AlJadidah Arts District and outdoor sites in the valleys are also used, subject to approval.
Yes. AlUla is managed by the Royal Commission for AlUla, and heritage areas such as Hegra, a UNESCO World Heritage Site, are protected. Events at heritage sites, public spaces and outdoor locations need RCU approval, so we build approvals into the timeline from the start.
October to March, when days are warm and evenings are cool. Summer is very hot, so outdoor programmes are limited. Peak season dates and hotel rooms book up early, especially during the winter festival calendar.
AlUla International Airport has flights from Riyadh, Jeddah and some international routes, and charter flights can be arranged for groups. We plan flights, airport transfers and on-ground transport so the group moves together.
Hotel rooms in AlUla are limited and in high demand, so large groups need early booking. We hold rooms across several resorts if needed and plan transport between them.
It depends on group size, flights, accommodation, venue, approvals, production, catering and experiences. Remote-location logistics add cost compared with Riyadh or Jeddah. We send an itemised proposal within 48 hours of your brief.
Event type and goal, preferred dates, group size, where guests fly from, venue or experience ideas, any heritage-site visits you want and a budget range.
Sources
Visitor figures: Skift, June 2026, reporting Royal Commission for AlUla data. Award: Experience AlUla. Venues and visiting: Royal Commission for AlUla and Maraya. Rules can change, so we confirm current requirements for each event.
Contact
Share your brief by WhatsApp, phone or email, or use the form at the top of this page. A planner will reply within 24 hours.
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Page last reviewed: 5 November 2026
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Let's begin
Tell us your date and guest count. We reply within 24 hours and send an itemised proposal within 48.